Bambino rolls out its new logo and tagline!

Thursday, April 21, 2016

 

It has almost been two years since Bambino contracted Bakerscape and creative director / designer Gail Baker to make major changes to the Bambino brand. Bambino is a loved series of baby care products with about 25 products to its assortment.


The project would entail a package redesign of the entire product range. Bambino eliminated some products that did not fit with their core focus of eating, such as hair brushes. By doing so, Bakerscape was able to create a new tagline, logotype adjustment, and a concept that would pull the entire product line together to better inspire, inform and impact. It has been an exciting and intense couple of years!


The logotype is now implemented with the new payoff: Little eaters, our prio. And all packaging has been designed and is being printed as we speak. Be on the lookout for the revelation of the new Bambino design which hopefully will inspire parents to buy and help Bambino continue on their successful journey.

 

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